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06 / Services

Product Design

Most product failures are decisions, not code. We define scope, model the user experience, and prototype the hard parts first, so engineering builds the right thing once.

When this applies

Reasons companies call us about this.

If more than one of these is true, this is probably the right starting point.

  • You know the problem and not the product
  • Stakeholders disagree on what is being built
  • An existing product confuses new users
  • You need something credible to show before you fund the build

Scope

What the engagement includes.

Scope is written down and approved before engineering begins. Anything outside it is quoted, not assumed.

Deliverables

  • Discovery, research, and scope definition
  • User flows and information architecture
  • Interface design and design system
  • Interactive prototypes
  • Design-to-engineering specification
  • Usability review and iteration

Technology

  • Figma component systems
  • Design tokens
  • Clickable prototypes
  • Accessibility standards
  • Responsive and adaptive layout
  • Motion specification

How we work

The phases for this work.

  1. 01

    Discover

    Understand the company, the users, the business model, the technical environment, and the objective.

  2. 02

    Define

    Set product scope, architecture, priorities, and the technical requirements that follow from them.

  3. 03

    Design

    Build the user experience, interface system, prototypes, and product flows.

  4. 04

    Build

    Engineer the application on an architecture meant to survive its second year.

  5. 05

    Validate

    Test functionality, responsive behavior, performance, accessibility, and integrations.

  6. 06

    Launch

    Deploy, instrument, monitor, and support the product in production.

Start a project

Have a product design project?

Send the problem, the constraints, and the timeline. We will come back with scope, approach, and a number.

Custom product engagements typically begin at $10k.